Euro Media Group reinforces its Italian activity with the acquisition of Infront Centro Produzione
Euro Media Group (EMG) has announced the acquisition of Infront Centro Produzione, a major operator of studios in Italy that will become 3zero2 Studios.
Based in Milan, Italy, Infront Centro Produzione (ICP) operates 5 studios in which are produced emblematic sports and entertainment shows (such as “X-Factor”, “Italia’s got talent”, “Hell’s kitchen” and “Masterchef”) for major Italian and European clients in the media industry like Mediaset, Sky, Freemantle, Discovery and Serie A League.
This acquisition is part of the EMG’s strategy to consolidate its business in the very fragmented Italian market, as well as to expand its range of production capacities and services thus enabling the Group to provide exhaustive media solutions to its world’s leading sports and entertainment clients. EMG will rely on the experience and expertise of ICP’s current team to continue developing the business. Becoming 3zero2 Studios, this activity will strongly enhance the offer currently proposed by EMG in Italy through its companies 3zero2tv for media and production solutions, Netco Sports for additional services such as graphics and digital and Global Production for on-site services. Objective is to create a connected media center to service Italian and international clients using EMG’s IP and remote broadcast solutions.
Patrick van den Berg, co-CEO of EMG, said: “We are excited to welcome Infront Centro Produzione and its very talented and respected team into the Euro Media Group. In the continuity of the acquisitions in 2019 of Global Production in Italy and Telegenic in the UK, this transaction fully fits into our international growth strategy, particularly our ambition to consolidate our position in markets with strong potential through both organic growth and acquisitions. This operation showcases the strong trust existing between EMG and Infront, and will contribute to further strengthen this long-lasting and fruitful relationship. We are happy that we are able to continue our growth strategy also during this particular COVID-19 period.”
Alessandro Giacomini, Managing Director of Infront Italy, said: “We are pleased that Infront Centro Produzione will join EMG. Over the last 5 years, we have enabled ICP to reach a very high level of services and we believe that EMG is today the right partner to allow the company to move to the next step of its development. It will benefit from EMG expertise and network to further extend its scope of activity and customer base. We are looking forward to continue working with EMG to support our projects and productions in Italy and all over the globe.”
About Euro Media Group
Euro Media Group (EMG) is Europe’s leading provider of broadcast facilities and services, active in 8 countries: Belgium, France, Germany, Italy, Luxembourg, Netherlands, Switzerland, and United Kingdom. The Group combines unique know-how and world-renowned expertise to master the entire value chain from image creation to distribution. New-media driven, Euro Media Group is a valued partner for major international events, including sporting (Tour de France, Ryder Cup, FIFA World Cup, UEFA European Championships and Formula One, …), live shows (Eurovision, MTV Awards, BRIT Awards and Royal Events …) and entertainment-based shows (The Voice, Masterchef, the X-Factor…). Euro Media Group has a diverse range of studios and one of the largest fleet of mobile trucks in Europe.